Pre-game and feature advertising on two video boards


 

(½ Inning) Home Plate Rotational Signage is an innovative way to guarantee television exposure throughout the entire baseball season! This repeat exposure provides consistent branding. Home Plate Rotational Signage is strategically placed in accordance with the television camera located behind the centerfield wall. As each pitch is about to be delivered, the action is televised from the centerfield camera. Home Plate Rotational Signage is prominently featured in each shot.

 

(one full inning) Your company will be featured on 20-foot by 3-foot rotational signs at the Metrodome located behind first and third base. The 1st and 3rd Base Rotational Signs are specifically situated in direct sightline for both the in-stadium fans and the television cameras. The signage will be present for games televised in the local market, visiting team market and nationally. A tremendous amount of exposure is derived from the constant TV camera coverage of base runners on 1st base. The cameras are focused on the runner leading off and the pitchers constant tab on them.

(½Inning)
New to the organization in 2004, LED signage offers the ultimate in state-of-the-art in signage technology. The LED boards allow you to display your message in a first class manner while allowing you to update and change the look of your message without having to create new signage. Animations are eye catching and a wonderful way to present your company and message. Current animations have airplanes taking off, trucks on the road, boats cruising in the water, and parrots circling the seating bowl of the Metrodome. The possibilities are almost endless. The digital display of the signage offers the ability to change messages throughout the season. Clients feature upcoming special events and monthly specials.

TEAM HIGHLIGHTS:
The Minnesota Twins organization has enjoyed tremendous success leading up to and including the 2005 season!

• Three straight AL Central Division Titles (2002–2004)
• Exploding television ratings
• An average attendance of nearly 2 million fans per season (2002-2005)
• Twins voted MLB “Organization of the Year” two out of the last three years (by Baseball America)
• Increased team popularity in the market (% of market who watched/attended/listened to a Twins game in 2005 up 20% over 2002)

DEMOGRAPHICS:
•GENDER
Male 54%
Female 46%

AGE
18-24 20%
25-35 21%
36-45 33%
46-55 17%
55+ 9%

HOUSEHOLD INCOME
$25K 14.5%
$25-50K 29.2%
$50-75K 24.3%
$75-100K 16.5%
$100 K 15.5%

ATTENDEES:

•2005 2,013,453